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Design Thinking 101 for the Digital World
  • Overview
  • Objectives & Outline
  • Methodology
  • Participant Profile
  • Trainer
  • Overview
    PROGRAMME DETAILS

    Duration

    1 day

    TIME

    9:00 AM – 5:00 PM

    VENUE

    Asian Banking School
    In today’s dynamic and fast changing economic, business, social and lifestyle environment lead by the digital revolution, innovation is everyone’s business and should be so. The rapid pace of change brings with it a need to stay relevant and current almost on a 24 X 7 basis. In banking, it is the need to stay competitive or ahead of the competition to be successful. This one-day programme provides participants with a foundation in Design Thinking (DT) and is crafted around the 5 steps of DT – based on the Stanford approach.
    LEARNING LEVEL
    Foundation
    PROGRAMME FEE

    AICB MEMBER

    MYR

    1,100*

    / PAX

    NON-MEMBER

    MYR

    1,400*

    / PAX

    *Subject to 6% Service Tax

  • Objectives & Outline
    LEARNING OBJECTIVES
    By the end of this programme, participants will be able to:

    • Explore the different phases of Design Thinking (DT)
    • Discover how Design Thinking is related to innovation
    • Discover how Design Thinking can impact personal goals as a psychological problem-solving tool
    • Explore how Design Thinking is used by corporations to inject creativity into the workforce

    PROGRAMME OUTLINE
    Exposure to DT concepts:
    • Discovery of the 5 DT Phases through in class sessions
    • Learn how DT can be used to foster creative problem solving
    • Session starts with a pre-test using kahoot-an online game
    • DT essentials – origin, purpose and examples
    • DT phases – empathy, define, ideate, prototyping and testing
    • DT phases – step-by-step explanation of the DT phases using games and role play
    • Short workshop – demonstrating how all DT phases work together – using a practical challenge of “shopping for the blind”
    • Session ends with kahoot again…to see if scores improve

  • Methodology

    The session will be delivered in a workshop style using a combination of blended and flip classroom approach through instructor led sessions, dynamic games to allow participants to discover a particular DT phase, role play, and group discussions and presentations

  • Participant Profile
    As a 101 foundation class, this programme has been designed for those with no prior experience in Design Thinking, conceptually or in practice
  • Trainer

    Professor Dr Murali Raman

    Professor Dr Murali Raman is Dean of the Faculty of Management and Professor at Multimedia University, Cyberjaya. He obtained his Doctorate in Management Information Systems from Claremont Graduate University, California in 2005 and holds an MSc in Human Resource Management (London School of Economics, UK) and an MBA (Imperial College, London, UK). He is a first-class honour Bachelor’s degree holder in Business Administration, University Malaya and is a Rhodes Scholar and Fulbright Fellow. He has published more than 85 papers in international journals, conferences, and book chapters and has written/edited several books in Information Management. His doctoral dissertation was in using the Knowledge Management (KM) System (wiki technology as a collaborative tool) to assist emergency preparedness efforts at the Claremont Colleges in the US.

    Prior to MMU, Dr Murali worked in the corporate sector at Maybank Berhad (1994-1996) and Accenture Consulting (1997-2001). He was also a Senior Lecturer at Monash University, Sunway Campus (2007-2008). He served as the Emergency Response Management Assistant at the Claremont University Consortium (CUC) working with senior management in Emergency Preparedness at the Claremont Colleges between 2003-2005. He has also published numerous papers on emergency preparedness – with largely a KM perspective in several leading journals. Dr Murali has consulted and trained at organisations in the US, Ghana, Australia, Brunei, Malaysia, Singapore and the Middle East on issues pertaining to business performance, leadership, personal development, IT Strategy and Management.

    Dr. Kok Chee Kuang

    Dr. Kok Chee Kuang is a chartered engineer of the UK Engineering Council and a professional engineer of the Board of Engineers Malaysia. He received his Bachelor, Master and PhD degrees in Mechanical Engineering from Michigan State University in 1999, 2001, and 2004, respectively. Upon graduation, he joined Motorola Solutions (M) Sdn. Bhd as a senior engineer. He led a group of mechanical simulation analysts, while being a mechanical designer for five years before joining Multimedia University as a senior lecturer in 2010. He is a Motorola certified Six Sigma green belt holder.

    Dr. Kok’s research interests include applied mechanics and engineering material characterisation. He used his knowledge in finite element methods (ABAQUS, ANSYS) and Six Sigma methodology to help companies, with which he has had research collaborations with, that include Motorola Solutions, Infineon Technology, Vishay Semiconductor and Quantum Electro Opto System. He also delivered technical training to AUO Sunpower and Dyson.

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